AWS Partner Central Analytics now provides insights for resell revenue for AWS Partners participating in the AWS Solution Provider or Distribution Programs. The new data helps Partners gain visibility into amortized revenue generated through resellers. With this new resell revenue section in Partner Central Analytics, Partners can measure revenue by month, reseller, end customer, and geography to help define sales growth strategies.
Prior to this launch, Partners could see discounts for authorized resell services, but received limited visibility into program revenue. With this launch, the “Solution provider and distributor“ tab within Partner Central Analytics is renamed to ”Channel“, delivering four new visualizations, providing Partners with a view into amortized resell revenue by program revenue and net program revenue. Key new features include amortized Partner revenue tracking to measure customer impact, monthly refresh schedule to include previous month’s data, and comprehensive coverage of resell revenue on authorized services. This update gives Partners customer level insights, helping Partners understand spending patterns across different regions. This helps Partners decide where and how to invest to expand their market reach. Also, these new insights help Partners better track revenue generated before and after program discounts.
Approved users of an AWS Partner organization at either the Validated or Differentiated stage can access the new datasets through the Analytics tab in AWS Partner Central.
To learn more about resell revenue available in the analytics dashboard, log in to AWS Partner Central and explore the Analytics and Insights User Guide