Amazon Rekognition is a deep learning-based image and video analysis service that can identify objects, people, text, scenes, and activities, as well as detect unsafe content. Amazon Rekognition now comes with an improved image moderation model that reduces false positive rates by 40% on average without any reduction in detection rates for truly unsafe content. Lower false positive rates imply lower volumes of flagged images to be reviewed further, leading to higher efficiency of human moderators and more cost savings.